
Salesforce
Salesforce is the #1 AI CRM, bringing companies and customers together in the digital age. We're immersed in the world of customer relationship management, helping businesses unlock the full potential of their data and connect with their customers in more meaningful ways. Whether it’s using AI to improve service or streamlining sales processes, we're passionate about the tools and strategies that help our customers succeed in the digital age.
We teach our readers how to improve work outcomes and professional relationships. Our content explores the mindset shifts, organizational hurdles, and people behind business evolution. We also cover the tactics, ethics, products, and thought leadership that make growth a meaningful and positive experience.
When we're not typing away at our keyboard, we're likely exploring new places, indulging in our hobbies, or geeking out over the latest tech innovations. We’re also passionate about giving back, dedicating our time and resources to volunteer opportunities in our region for positive change.

Agentforce allows marketers to forge deeper relationships, from personalised conversations to proactive retention strategies. Here's how.
Businesses in ASEAN are shifting from data collection to data activation. By unifying data, they’re breaking down silos, powering AI-driven insights, and delivering personalised experiences. Find out how a unified data strategy is transforming industries and driving innovation.
Explore how data transformation empowers ASEAN businesses to unlock AI potential, improve decision-making, and drive customer success.
An elevator pitch, or elevator speech, is a concise summary of you and your product or service. Get inspired by these 10 examples to craft your own.
Salesforce today announced it has been named a Leader in the Gartner® Magic Quadrant™ for Digital Commerce.
Discover how to create a website with our easy, step-by-step guide. Perfect for beginners and professionals alike. Learn more.
SWOT analysis is a management technique that helps companies identify their business's strengths and weaknesses, opportunities, and threats. Learn more.
The early days of running an eCommerce business are about getting your target customers interested enough that they’ll journey through your website and product pages until they finally reach that “buy” button. Everything that happens next will determine how your company grows over the long term. Let’s look beneath the hood and look at what dropshipping means.
A proforma invoice is a preliminary bill outlining product or service details and costs sent to a customer before a sale is finalised. Includes 3 free templates.