Salesforce

Slack, Hyperforce, Einstein Automate, Bentley, AT&T and more – check out all the announcements and incredible guests in the Dreamforce to You Keynote.

Customers expect personalised engagements and recommendations from sales representatives. Here’s how AI can give sales reps insights into customer expectations and help sales reps make more effective decisions.

Today's ultra-connected customers expect service delivered on their terms. Here’s how WhatsApp can help businesses be there for customers in their moments of need.

We spoke with 1,000 marketers about how they’re responding to the new growth mandate, the challenges they’re facing with data integration and analysis, and more.

We’re honoured to work with ItsRainingRaincoats as part of our volunteer time off (VTO) and by providing Salesforce Care.

Marketing funnels and customer journeys are similar ideas, and some people new to the business may think the terms are interchangeable. However, they actually mean different things.

When you get the details right, customer feedback will appear less of an added burden and more like the extra touch of personal attention that reinforces why a customer chose to do business with your firm in the first place.

Great communication separates a good business from a great one. In this post, we discuss key ways to review and improve the way your team communicates internally and externally.