How can a customer data platform complement your data warehouse? By providing instant access to data without a lift-and-shift.
AI can be your helpful digital assistant, handling time-consuming, tedious tasks so you can focus on creating campaigns that win.
Generative AI can help businesses run more efficiently and better connect with customers. Learn more about large language models, the technology that powers it all.
Four steps to solve your everyday marketing problems with effective Agentforce prompts.
Agentforce allows marketers to forge deeper relationships, from personalised conversations to proactive retention strategies. Here's how.
With data and AI, humans and agents can work together to make marketing more powerful and efficient. Here’s how.
Affiliate marketing involves promoting another business’s products or services online in return for a small affiliate commission after each sale. Learn more.
The product lifecycle tracks the trajectory of most products and consists of six stages: development, introduction, growth, maturity, saturation, and decline.
Is marketing a combat tool? In a sense, it can be. Let’s explore Guerrilla Marketing and how to use it in your strategy. In a market as competitive as today’s, with increasingly demanding…
Digital and traditional marketing play crucial roles in expanding audience reach and capturing leads. When used strategically, Marketing promises to boost results and, as a bonus, further strengthen consumer engagement.
