Customer Experience Customer Journey Map: What is Customer Journey Mapping & Why is it Important? Salesforce April 7, 2021 Learn how customer journey mapping helps businesses understand their buyers' journeys and create more personalised customer experiences. Customer Experience Digital Transformation How Singapore SMEs Can Grow Using the Productivity Solutions Grant Carol Fong April 6, 2021 Salesforce is a pre-approved IT vendor for the Productivity Solutions Grant. Learn how the grant helps SMEs grow their businesses. Small Business Service Cloud Customer Effort Score Cracks the Top 5 Most-Measured Service Metrics Mark Abramowitz March 31, 2021 Service teams are measuring how much work it takes for a customer to get the information they need. Here's how to improve customer effort score. Customer Service Research Customer Relationships Marketing Responsible AI in Marketing: Embedding Ethics by Design Kathy Baxter March 24, 2021 Openness about how you develop AI models and giving customers control over their data are two ways to embed ethics in marketing automation. B2B Marketing Einstein Marketing Automation Business As A Platform For Change Helping Women Rise: A Chat with Kim Underhill, Daughters Of Tomorrow Wendy Walker March 23, 2021 Kim Underhill, President and Board Member of Daughters Of Tomorrow, on what inspires her to empower women from the low-income community. Equality Trailblazer Story Why Hyper-Personalisation Is the Future of Customer Experience Jess O'Reilly March 22, 2021 Customer experience in the future will be hyper-personalised. Learn how companies like Zenyum are delivering 1-to-1 experiences at scale. Customer Experience Personalization Trailblazer Story Sales Introducing the ASEAN 50 Pro Sales Tips for 2021 E-book Sujith Abraham March 18, 2021 Get pro sales tips and advice from Salesforce experts and regional business leaders in Southeast Asia. Trailblazer Story Future of Work Here’s How Salesforce Creates Jobs & Nurtures Tech Talent in Singapore Kim Fong Ng March 17, 2021 Learn more about how Trailhead Academy connects mid-career professionals in Singapore with new Salesforce career opportunities. Commerce Cloud How Digital Unlocks New Growth Opportunities for Telcos Cheng Kian Khor March 10, 2021 From customer-centric mobile apps to digital storefronts, telcos are redefining their approach to ecommerce in 2021 and beyond. Communications Digital Transformation Ecommerce Equality 5 Ways Tech Businesses Can Drive Gender Equality Wendy Walker March 7, 2021 Here are five tangible ways tech business leaders and employees can drive gender equality in the workplace. Salesforce Culture
Customer Experience Customer Journey Map: What is Customer Journey Mapping & Why is it Important? Salesforce April 7, 2021 Learn how customer journey mapping helps businesses understand their buyers' journeys and create more personalised customer experiences. Customer Experience
Digital Transformation How Singapore SMEs Can Grow Using the Productivity Solutions Grant Carol Fong April 6, 2021 Salesforce is a pre-approved IT vendor for the Productivity Solutions Grant. Learn how the grant helps SMEs grow their businesses. Small Business
Service Cloud Customer Effort Score Cracks the Top 5 Most-Measured Service Metrics Mark Abramowitz March 31, 2021 Service teams are measuring how much work it takes for a customer to get the information they need. Here's how to improve customer effort score. Customer Service Research Customer Relationships
Marketing Responsible AI in Marketing: Embedding Ethics by Design Kathy Baxter March 24, 2021 Openness about how you develop AI models and giving customers control over their data are two ways to embed ethics in marketing automation. B2B Marketing Einstein Marketing Automation
Business As A Platform For Change Helping Women Rise: A Chat with Kim Underhill, Daughters Of Tomorrow Wendy Walker March 23, 2021 Kim Underhill, President and Board Member of Daughters Of Tomorrow, on what inspires her to empower women from the low-income community. Equality
Trailblazer Story Why Hyper-Personalisation Is the Future of Customer Experience Jess O'Reilly March 22, 2021 Customer experience in the future will be hyper-personalised. Learn how companies like Zenyum are delivering 1-to-1 experiences at scale. Customer Experience Personalization Trailblazer Story
Sales Introducing the ASEAN 50 Pro Sales Tips for 2021 E-book Sujith Abraham March 18, 2021 Get pro sales tips and advice from Salesforce experts and regional business leaders in Southeast Asia. Trailblazer Story
Future of Work Here’s How Salesforce Creates Jobs & Nurtures Tech Talent in Singapore Kim Fong Ng March 17, 2021 Learn more about how Trailhead Academy connects mid-career professionals in Singapore with new Salesforce career opportunities.
Commerce Cloud How Digital Unlocks New Growth Opportunities for Telcos Cheng Kian Khor March 10, 2021 From customer-centric mobile apps to digital storefronts, telcos are redefining their approach to ecommerce in 2021 and beyond. Communications Digital Transformation Ecommerce
Equality 5 Ways Tech Businesses Can Drive Gender Equality Wendy Walker March 7, 2021 Here are five tangible ways tech business leaders and employees can drive gender equality in the workplace. Salesforce Culture