Astro holding a shopping cart icon, standing in front of an NTO composable storefront experience.

Composable Storefronts

See ROI faster with a composable commerce platform. Enable more innovation with flexible, trusted storefronts for headless commerce.

Grow cart sizes and conversions with a fast, app-like web experience.

Experience the speed and user engagement of a native app, all on the expansive reach of the web. Our Progressive Web App harnesses the latest web technology, offering instant page transitions, server-side rendering, access to native device capabilities, and more. The result? An impressive 41% boost in conversions.

Northern Trail Outfitters web screen on a mobile device. Pop-out window highlights a tab reading 'Add to Home Screen +'. To the lower right, a Loading Time pop-out window with a scale pointing to the right, green side. Text reads 'Fast Page Load'.

Customise and extend your storefront to create unique experiences that keep customers coming back. Want to immerse online shoppers with an AR experience or offer a fully shoppable blog? Our flexible framework empowers your team to design one-of-a-kind experiences and seamlessly integrate third-party functionality without the constraints of cookie-cutter ecommerce templates.

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Experiment, learn, and optimise for conversions with fast 60-second deployments, enabling front-end developers to work quickly and efficiently. Merchandisers and marketers can effortlessly create new design components using Generative Page Designer's natural language prompts, creating and customising pages with ease.

Deployments window with Bundles and Deployment History tab open. A box is popping out reading '60 Second Deploys'. A pop-out window reads Deployed Bundle, PLP Update', with text reading 'Deployed at 4pm by Shelby Smith'.
Northern Trail Outfitters web screen on a mobile device. Pop-out window highlights a tab reading 'Add to Home Screen +'. To the lower right, a Loading Time pop-out window with a scale pointing to the right, green side. Text reads 'Fast Page Load'.
10 boxes that are green, yellow, pink, and orange stacked front and center. Each box contains a different Salesforce product icon.
Deployments window with Bundles and Deployment History tab open. A box is popping out reading '60 Second Deploys'. A pop-out window reads Deployed Bundle, PLP Update', with text reading 'Deployed at 4pm by Shelby Smith'.

Reduce costs by offloading front-end infrastructure operations.

Shift your focus to crafting amazing experiences — front-end hosting, scaling, and security are built in. Enjoy 99.99% uptime, a robust web application firewall, DDOS protection, ongoing security monitoring, and more. All with no additional costs involved.

Northern Trail Outfitters mobile website showing a Men's Eco Hooded Jacket. Text reads 'EXTRA 30% OFF IN CART'. A shield icon with as checkmark and a positive line graph icon in blue circles over the image.

Reduce your cost of operation with industry-standard React technology, opening the door to a vast pool of affordable developers. Empower new developers to make an impact from day one and see how hiring and retaining talent becomes a breeze.

A Code window is front and center with contents greyed out. A React logo is in as smaller white square off to the right side,

Improve website speed with 40% faster page loads powered by our Global CDN, server-side rendering, and intelligent caching. This infrastructure puts customers in the best possible starting position to optimise performance and improve the core web vital metrics that impact SEO.

A Web Page Speed meter points all the way to the right, green side. A mobile device shows Jackets on the Northern Trail Outfitters website.
Northern Trail Outfitters mobile website showing a Men's Eco Hooded Jacket. Text reads 'EXTRA 30% OFF IN CART'. A shield icon with as checkmark and a positive line graph icon in blue circles over the image.
A Code window is front and center with contents greyed out. A React logo is in as smaller white square off to the right side,
A Web Page Speed meter points all the way to the right, green side. A mobile device shows Jackets on the Northern Trail Outfitters website.

De-risk your headless implementation to deliver on time and on budget.

See fast results and reduce costs by choosing the most high-impact areas of your site — however big or small — to move onto a composable storefront first, while the rest of the site runs on storefront templates. This phased deployment strategy de-risks your headless rollout and lets you transition at your own pace.

Two mobile screens. One titled, 'Composable Storefront Page' showing a fully filled-out Northern Trail Outfitters web page. The other titled, 'Storefront Template Page' showing the same screen with details greyed out.

Prevent rising costs for third-party integrations with pre-built integrations and transparent pricing from our trusted partners. Our complete commerce solution also ensures you can incorporate custom or third-party solutions based on business impact.

Image of a person making a heart with their hands over a sunset. A panel of NTO jackets is popping out to the left, each jacket has five stars. Below are four icons in blue boxes with arrows point up and down. Icons are a shopping cart, a magnifying glass, a tag, and a person.

Ensure build predictability with proven, pre-built implementation accelerators from our trusted SI partners to ensure your project gets to market on time and on budget. These include best-of-class integrations with third-party partners, so you can build the best-fit solution to hit your business goals.

Salesforce Dashboard with 'Partners' typed in the search bar. Six tiles on the dashboard read Composable Storefront Accelerator, High-Scale Retail Accelerator, Storefront Modernization Accelerator, Headless Content Integration, Headless Search Integration, Headless Personalization Integration.
Two mobile screens. One titled, 'Composable Storefront Page' showing a fully filled-out Northern Trail Outfitters web page. The other titled, 'Storefront Template Page' showing the same screen with details greyed out.
Image of a person making a heart with their hands over a sunset. A panel of NTO jackets is popping out to the left, each jacket has five stars. Below are four icons in blue boxes with arrows point up and down. Icons are a shopping cart, a magnifying glass, a tag, and a person.
Salesforce Dashboard with 'Partners' typed in the search bar. Six tiles on the dashboard read Composable Storefront Accelerator, High-Scale Retail Accelerator, Storefront Modernization Accelerator, Headless Content Integration, Headless Search Integration, Headless Personalization Integration.

Get the most out of composable commerce with thousands of partner apps and experts.

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Calling all developers. Your central hub for information is here.

We have everything you need to know about Composable Storefronts, all in one place. Check out our Developer Centre and create compelling storefronts with a fast and flexible architecture — based on the Progressive Web App Kit and Managed Runtime.

Composable Storefronts FAQ

A composable commerce platform is a headless and modular ecommerce solution. This means the front-end is separated from the backend and you can easily integrate and swap independent packaged business capabilities.

A composable commerce platform provides flexibility and agility. The modular solution makes it easier and faster to make changes to the customer experience and integrate best-of-breed third party functionality.

Composable commerce uses APIs to integrate packaged business capabilities and serve up a digital ecommerce experience.

Composable commerce is the right solution for businesses that need more operational agility to stay ahead of customer expectations and the flexibility to integrate third party solutions and create unique digital experiences.