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Manufacturing
Drive incremental revenue via cross-sell and upsell.
- Match relevant products and services to customers. Make recommendations based on their affinity and complementary nature, encouraging customers to consider additional, related purchases.
- Increase the average deal size. Unify purchase history, product catalogue, product usage, pricing and location/geographic data from CRM, marketing engagement and external sources. Analyse product performance, pricing trends and customer behaviour for informed decision-making.
- Curate personalised customer journeys. Create customised journeys for each customer that aligns to data insights like propensity to purchase, communication preferences and opportunity type.