We surveyed 6,000 global leaders to find out how new technologies and expectations are changing the way businesses build relationships with customers. Here are the key findings and tips for success from our newest State of Marketing report.
A customer journey map can be the difference between knowing the user experience you’re offering and leaving a user’s brand experience to chance. Here we explain what a customer journey map is, how to create one and why it can drive creativity.
Sales forecasting techniques lead to accurate numbers and predictable revenue. Don’t plan for “when” or “how much” until you read these strategies that work.
The Shark Tank investors including Mark Bouris and Naomi Simson share their top tips for turning your entrepreneurial dream into a commercial reality.
Fresh from conversations at Gartner Symposium 2022, Dr. Gayan Benedict shares his key takeaways on the future of work and why low-code digital tools are key to helping public sector employees navigate ongoing disruption.
Salesforce Genie is the real-time platform for customer magic. We answer some basic questions about what it does and how it works.
Dreamforce is back in 2022, bringing the Salesforce community together again — including Trailblazers from Australia and New Zealand! Don’t miss these keynotes and sessions from local leaders.
Dreamforce keynote speaker Dr Jane Goodall shares what inspires her continued environmental leadership.
The MEDDIC sales process works best in B2B environments, helping sales teams optimise their effort and time so they can maximise their revenue potential.
