Salesforce
The 360 Blog from Salesforce teaches readers how to improve work outcomes and professional relationships. Our content explores the mindset shifts, organisational hurdles, and people behind business evolution. We also cover the tactics, ethics, products, and thought leadership that make growth a meaningful and positive experience.
Communicating with clients so that you are addressing their needs enhances brand trust and ultimately leads to more business. Bridie Smith, Global Head of Customer Relationship Marketing at OFX, explains how her company has kept marketing personal during COVID volatility.
The sales operations role has been the unsung hero of sales for quite some time. Now, with changing conditions requiring sales teams to gain deeper customer insights, the efficiencies and technical knowledge sales ops bring to the table is taking on a special importance.
Our physical, mental and emotional wellbeing is our most important asset. The arrival of COVID-19 however has taken its toll on all facets of our health, impacting the very way we live our lives. We spoke with Dr Justine Gatt, Group Leader and Senior Research Scientist, at NeuRA and UNSW on the importance of prioritising your mental wellbeing and steps you can take to build mental resilience.
Whether you’ve been dreaming of developing a digital marketing strategy or you’re a small business dabbling in social media and email marketing, it can be challenging to create an effective digital marketing strategy.…
Working and living at the intersection of the housed and the homeless, the haves and the have-nots, also means standing between love and hate. That’s a very fine line, says Jon Owen, Pastor…
Salesforce’s Lee-anne Knight talks with Geoff Martin, Professor of Strategy at the Melbourne Business School, on the importance of values within a company's strategy – and how you ensure the two work together.
We’ve all been making our way through the unexpected and unfamiliar for most of the year now, and those in leadership roles have had the added responsibility of bringing their teams through this…
Technology is crucial to pivoting successfully during a pandemic. Bunnik Tours’ CMO Catherine Kelly leader shares her experience.
Imagine doing business without face-to-face interaction.