Miguel Carrasco has been with Boston Consulting Group for more than 20 years, and is now global leader of the BCG Centre for Digital Government and CEO of BCG Platinion APAC.
Marketing is in a constant state of change – we don’t need to look back as far as the analogue years to see that.
We’ve covered the Keynote highlights (including Crowded House!) and now it’s time to dive into for the best of the rest of the day – some absolutely sterling sessions from the likes of Malcolm Gladwell, Sydney Swans COO Drew Arthurson, Telstra’s service agent console owner, leaders partnering across the ditch to end inequality, and more.
The world has gotten a little smaller while we’re all separated – yesterday, Trailblazers across the Tasman shared their expertise, experience and insights in the Salesforce LIVE: Australia and New Zealand keynote. And – whichever side of the ditch you say they belong to – Crowded House serenaded us live from their home studios in three continents to our home offices (aka kitchens, lounge rooms and dining tables). Here are the highlights.
We are proud to introduce you to a few of the small businesses that have received the grants of $10,000.
Salesforce Live: Australia & New Zealand is so close we can almost taste it! The incredible line-up of experts ready to dish out their wisdom and practical takeaways is increasing our appetite for all things innovation.
Consumer goods brands have traditionally been at arm’s length from consumers, despite being built around consumer needs, making keeping up with the shifting priorities and expectations of those consumers an ongoing challenge.
