Salesforce
The 360 Blog from Salesforce teaches readers how to improve work outcomes and professional relationships. Our content explores the mindset shifts, organisational hurdles, and people behind business evolution. We also cover the tactics, ethics, products, and thought leadership that make growth a meaningful and positive experience.
Marketing funnels and customer journey maps: they are two phrases you will likely come across in any discussions of marketing today.
The pace of change in retail – as in every other industry – is constantly increasing. Internationally, we’re seeing closures of those stalwart bricks and mortar stores that were previously thought immune to just about everything. Locally we’re seeing ‘right-sizing’ – not quite closures but not a sign of booming in-store sales.
Here are eight of the most compelling reasons for companies to take action on digital transformation with fresh momentum.
Customers across every generation are more demanding, more discerning and more connected than ever.
We surveyed more than 3500 service leaders and agents across the globe for the third edition State of Service report and found customer service is on the cusp of a digital revolution. But there is a gap between customers’ expectations and how companies are providing service.
Educating your customers about a new product can be a real challenge. But there are some deceptively simple ways to get your message across powerfully – and respectfully. Imagine describing the capabilities of…
The number of local technology graduates over the next several years will not even come close to satisfying demand. According to the Deloitte Access Economics ACS Australia’s Digital Pulse 2019 Report, Australian universities produce fewer than 6000 technology graduates per year but more than 160,000 ICT qualifications will be needed by 2024 to meet demand.
We’re sharing the top nine lessons from Salesforce Basecamp Auckland – in case you weren’t one of the 1500 Kiwi Trailblazers who joined us on the day.