author name
Stephen Hammond
author title GM, Marketing Cloud
My Background
Stephen Hammond is the EVP & GM of Marketing Cloud at Salesforce, leading teams to drive innovation for current and future marketing technologies and solutions. He has more than 25 years experience in marketing technology with 20 years in multibillion dollar enterprise software development for real time digital experience and marketing technologies.
These new innovations can make you more efficient and effective at using your customer data to deliver advertising campaigns that resonate.
Generative AI is transforming marketing, helping marketers be more efficient. Here’s how this technology can help you focus on innovation instead of getting bogged down with repetitive tasks.