Agentforce World Tour Auckland offered a glimpse at the future of work, where AI agents empower teams and redefine customer interactions. Here’s a recap of the innovations and insights that left New Zealand’s business leaders inspired and ready for what’s next.
With data and AI, humans and agents can work together to make marketing more powerful and efficient. Here’s how.
Stop running email experiments that waste your time — here are five email nurture journeys your small business marketing team needs to build now.
Sydney, meet Agentforce. At Agentforce World Tour Sydney, attendees experienced firsthand how agents are transforming customer and employee experiences. Discover the data and AI innovations changing Australian businesses forever.
AI plays a key role in personalised customer experiences. But a data platform that connects the dots between every data point is the real hero.
The pressure is on for service. Today’s customers demand fast, consistent, and personalised interactions at every touchpoint, while businesses expect service to contribute more to the bottom line. Discover key insights and the latest customer service trends from the latest State of Service Report to help your organisation rise to the occasion.
It’s probably no surprise that data, generative AI, and automation are trending for customer service in 2024. The fun and the challenge is bringing these trends to life in your service organisation, but these practical tips will help.
Every day, we seem to be inundated with news about AI, from exciting technological advances to concerning cyber-attacks and questions about governance. But how should organisations respond? Reflecting on insights from Salesforce’s recent whitepaper, Dr. Gayan Benedict explains how financial institutions can both manage the risks and seize the opportunities of AI.
Generative AI in banking is evolving rapidly, moving beyond assisting basic processes to become an integral part of strategic decision-making, customer interaction, and adhering to compliance regulations.
