What Is ERP? And Is Salesforce ERP?
Read this blog to understand what an ERP system is?, the difference between ERP & CRM, and the benefits of integrating an ERP with Salesforce.
How Customer Loyalty Turns SMEs Into Brands That Last
Discover why customer loyalty is important in the digital economy and how to measure and leverage it.
What Is Sales Enablement? A Complete Guide
Empower your reps to sell more efficiently with impactful coaching, effective onboarding, and guidance in the flow of work.
Complete Guide to Customer Experience
Brands need to build customer relationships and provide experiences that exceed expectations. If not, your connected customer will find a competitor who can.
The Lead Nurturing Secrets That Helped Me Double My Sales
Grease up your sales funnel so leads can’t help but slide on down.
4 Ways to Improve the Digital Banking Experience
The digital solutions banks should put at the heart of their customer experience strategy.
The AI Solutions Offered by Generative CRM
Generative AI is poised to reshape CRM across companies in the years to come. See how this buzzy new tech, when used with your CRM, can help your teams work more efficiently and create better customer experiences.
6 Mistakes to Avoid When Mapping Customer Journeys
With outstanding customer experience at the heart of any successful marketing strategy, marketers need to be wary of these common pitfalls that can undermine customer relationships before they even begin.
7 Winning Steps for Effective Objection Handling
Marcus Chan, sales coach and president of Venli Consulting Group, details the most common sales objections and his unique formula for handling them.
How To Improve Customer Focus: 6 Tips and Strategies
This is our step-by-step guide to create a more customer-focused culture in your organisation.