Using the data that your customer service reps already have, your team can provide empathetic care for complex issues, and rely on automation to handle simple requests.
The rise of data-driven marketing, increased customer expectations, and personalisation mean it’s time to rethink the 3Ps – price, place, and promotion aren’t everything.
Customer experience is becoming the ultimate brand battleground, and if organisations want any hope of competing on this front, leveraging data insights is crucial.
Reopen. Rebuild. Recover. We can all agree on the destination but how do we get there? One critical element will be digital government. Here, Gisele Kapterian discusses why.
The acceleration in digital transformation across industries in 2020 has been nothing short of astounding, with projects that were expected to roll out over a few years happening much more quickly. Such speedy…