Small Business

With World Tour 2022 coming up fast, there’s no better time to get acquainted with some of the inspiring Trailblazers you can expect to see. And Trailblazers like Itoc — an award-winning AWS Advanced Consulting Partner — prove that your business doesn’t have to be big to get big results. Get a sneak peek of Itoc’s story by hearing what their Head of Sales and Customer Growth, Simone Longden, has to say about the five biggest outcomes of their sales transformation.

The past two years have been a whirlwind for everyone and small-to-medium businesses are no exception. Social and economic changes have forced business owners to rethink the way they operate on every level, and many had no choice but to make these changes on the fly.

Even in a challenging year, there were bright spots. Four small and medium-sized businesses (SMBs) share their favourite moments with the customers and communities who helped them keep the lights on during the pandemic. Here’s what they shared – and what these highlights can teach us about how to make 2022 an even brighter year.

It’s been an unpredictable year for small and medium-sized businesses (SMBs) in Australia and New Zealand. As 2021 comes to a close, none of us have a crystal ball — but we do have recent research that hints at what’s to come in 2022.

The fifth edition of our Small and Medium Business Trends Report found that more than one-third of small and medium businesses (SMBs) in Australia and New Zealand considered financial support from local communities to be vital during the pandemic.

Now that we’re more than 18 months into a world with COVID-19, what can new research tell us about the path forward for SMBs?

Running a business and improving a business are two separate tasks, and the former tends to leave very little time for the latter. SMB Trailblazers are finding creative, tech-enabled solutions that help them juggle both.

Small business transformation isn’t easy, especially with limited resources and time. Here are the most common business goals and specific digital solutions that can help you achieve them.

Aussie success story Shootsta shares their story. VP Global Marketing, Lauren Stephenson explains how they used Salesforce and DocuSign to establish better, tech-enabled processes, as well as what other businesses can do to drive transformation more broadly.

Cloud computing is the new normal, and every small business should be embracing it. Here’s five ways it will solve many of your challenges.