Social tools don’t just help you monitor the competition. They show you what your customers are doing and saying too, offering precious insights into issues you’d fail to spot by any other means.
The Fourth Industrial Revolution is seeing artificial intelligence (AI) and other emerging technologies fueling innovation, digital transformation, and disruption across every single industry.
As incredible new technologies enter the market, they bring new opportunities for both businesses and individuals. The challenge is balancing these with ethics.
In this three-part series, we cover three tactics essential to the modern salesperson: disrupting buyer inertia, harnessing the conversion power of advocacy, and leveraging the psychology of purchase decisions.
Passion and tenacity should probably be Tamara Klink’s middle names. Both qualities have travelled with her on an extraordinary journey from elite sport to professional circus performance, and then through a major sea change into tech recruitment and now, senior campaign management.
The Salesforce AI research team has just expanded to launch our first hub outside Palo Alto, in Singapore — a natural choice with its diversity of talent and its world-class universities.
The latest State of Marketing report has found the top priority and challenge for marketers today is one and the same: engaging with customers in real-time.
In this three-part series, we cover three tactics essential to the modern salesperson: disrupting buyer inertia, harnessing the conversion power of advocacy, and leveraging the psychology of purchase decisions
Last week, our APAC team was so proud to march in the Sydney Gay and Lesbian Mardi Gras. By being part of the celebrations, we amplified our message of equality and encouraged other…