The best commerce teams use Data Cloud.

Everything clicks when your ecommerce success is powered by actionable data.

Unifying your data is just the beginning. When your commerce team can take action on in-store, marketing and third-party app insights, you can grow revenue faster. Read our guide on data activation for commerce teams to learn how to unlock trapped data and boost sales.

How commerce teams use Data Cloud

Delight today’s digital-first shoppers with uniquely personalised shopping journeys, featuring contextual promotions and tailored pricing to heighten engagement, increase basket value and maximise lifetime value.

Leverage AI-enhanced analytics linked to your omni-channel data to make strategic decisions that enhance conversion rates, lower return rates and streamline inventory optimisation.

Grow customer loyalty and achieve higher conversions with real-time analytics, automation and a unified shopper profile to increase conversion and grow customer lifetime value.