Co-authored by Frank Fillmann, EVP & GM Salesforce, ANZ and Geoffrey Moore, consultant, best-selling author and keynote speaker
The race is on to deliver enterprise AI’s promise. This white paper aims to help CEOs, their leadership teams and boards articulating the strategic preferences essential for crafting an effective artificial intelligence (AI) strategy. It highlights the use cases that deliver real ROI at pace, both for efficiency gains and pursuing real competitive advantage.
Move beyond experimentation to genuine AI-powered business transformation as we shift from the ‘art of the possible’ to the ‘art of the practical'. We’ll focus on:
- What can AI do today?
- What kind of infrastructure is necessary for AI to work?
- What kinds of use cases warrant consideration?
- How can “trapped value analysis” help prioritise our options?
- Where is the ROI and what are the critical metrics?
- How important is it to act fast?
Salesforce’s advisory teams specialise in helping customers apply AI to high-impact opportunities. Call us at
1800 667 638 (AU),
0800 450 064 (NZ) to make your plan a success.
