How consistency, personalisation and automation are transforming customer service

IN VIDEOS

Time to watch: 26 minutes

 

Executive Conversations

Salesforce EVP and GM Field Service, Taksina Eammano, describes customer service as the brand promise you make to the customer through every engagement in their lifecycle.

In this Salesforce Executive Conversation, we discuss the importance of connecting with customers in a personalised and consistent way, on their preferred channel.

Also being able to scale and automate your process to grow your business, ideally, being led by a C-suite executive who takes a holistic view, thinking about the customer journey end to end.

Stay up to date with the latest episodes, visit the Executive Conversations YouTube playlist. 
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