author name
Brendan Kyle
My Background
Brendan Kyle is a Senior Manager of Digital Marketing (APAC) at Salesforce. Connect with him on LinkedIn.
Brendan Kyle is a Senior Manager of Digital Marketing (APAC) at Salesforce. Connect with him on LinkedIn.
At Salesforce, we use our DMP Audience Studio to organize audience data for digital marketing efforts. Before implementing a DMP, we faced a number of common challenges and opportunities. Here's how we dealt with them.
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