Caila Schwartz

Director, Consumer Strategy & Insights

My Background

Caila Schwartz is the director of consumer insights and strategy for retail and consumer goods at Salesforce. Her background includes extensive data analysis and storytelling, and her main focus is giving retailers a competitive edge by identifying new opportunities based on data-driven evidence. She has been with Salesforce since 2014. Caila is a graduate of Wellesley College.

Thanksgiving Holiday Flash Report Results

Caila Schwartz

November 29, 2019

Here are the top holiday trends and holiday insights we saw on Thanksgiving and the days leading up to Cyber Week.

2019 Holiday Shopping Predictions: How the Short Season Will Shape a Strong Holiday for Retailers

Caila Schwartz

October 2, 2019

Check out the latest predictions from Salesforce on what's shaping up to be a fascinating holiday 2019 season. And, in spite of all the market pressures, shoppers are gearing up for the holiday frenzy.

Q2 Shopping Index: Introducing Our New, Redesigned Shopping Index

Caila Schwartz

September 23, 2019

The Salesforce Shopping Index has been a staple here at Salesforce for the last six years. We have now updated and redesigned this essential asset.

Three 2019 Holiday Shopping Trends Retailers Should Expect

Caila Schwartz

August 22, 2019

Retailers are already in the full swing of the holiday season. Let’s break down the top three retail trends we'll see this season.

Caila Schwartz

January 11, 2019

Check out our 2018 holiday shopping report with analysis from over 500 million global consumers. Shoppers were ready to buy early, and retailers were ready to meet them across a variety of channels including social, mobile, and email.

Caila Schwartz

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