![Headshot of Edwin Ward](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2024/09/Image-4-3-23-at-7.13-PM.jpeg?w=248)
author name
Edwin Ward
author title Director of Product Marketing, Salesforce
My Background
Edwin Ward is a Director of Product Marking at Salesforce, focused exclusively on the Financial Services Industry. Eddie spent 12 years in global banking across Europe, Asia, and most recently North America. His experience extends across securities, funds services, and transaction banking. Eddie holds a BSc. Degree in Property Economics and a MSc. in Financial Services from the University College of Dublin, Ireland.
![](https://www.salesforce.com/blog/wp-content/themes/salesforce-blog/assets/images/author-header-greenbush@1x.png)