Emily Hoffman

My Background

Emily Hoffman is a Product Marketing Manager for Datorama. Emily focuses on positioning and messaging, thought leadership, content marketing, and customer marketing. Before joining Datorama, Emily worked in public relations and marketing at an agency, working with clients including Facebook, Lyft, Nike and TurboTax.

How to Measure Social Insights Across the Customer Journey

Emily Hoffman

February 16, 2020

For most marketers, measuring their return on investment (ROI) for social is a major challenge. Here are three steps to take to gain valuable social insights and measure social returns.

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