author name
Lars Martinsson
author title Chief Data Modeler, Salesforce
My Background
Lars Martinsson, Chief Data Modeler at Salesforce, brings over 30 years of expertise in large-scale product development and data architecture. With a proven track record in driving strategic initiatives and hands-on experience with leading technologies, Lars excels in transforming complex requirements into high-level architectural solutions. Renowned for his pragmatic, results-oriented approach, he offers unbiased executive advice on development plans and strategic partnerships. A seasoned leader, Lars has successfully managed and guided global product teams, ensuring alignment with corporate strategy while fostering innovation and integration across enterprise applications.