Lisa Lee
author title Contributing Editor, SalesforceLisa Lee is a contributing editor at Salesforce. She has written about technology and its impact on business for more than 25 years. Prior to Salesforce, she was an award-winning journalist with Forbes.com and other publications.
Automation and AI have huge potential for productivity, but a survey of 18,000 workers shows many just aren't taking advantage of these tools. Here are 4 quick tips to help your company use automation and AI to boost productivity
Depending on your role, a lack of AI skills — not the technology itself — may limit your ability to advance.
High performers spend more than 20% of their digital budgets on AI, but that’s just the beginning. Here’s what you can learn from companies leading the pack.
Altman is hopeful that a dramatically more capable ChatGPT is right around the corner.
As it informs more business decisions and transforms your relationships with customers, leaders must understand its potential, its use cases, and its risks. Start by asking the right questions.
When companies don’t have a single record of customer activity, interactions are impersonal, disjointed, outdated and, often, just plain annoying. Here's how to avoid that.
Schneider Electric has done what many companies have found difficult: get a return on an AI investment. Their approach can work for your generative AI plans.
Non-IT business leaders are having greater influence over the technology used to enhance the customer experience.