author name
Noah Kravitz
author title Writer, SMB Marketing
My Background
Noah Kravitz is a writer and technologist working with the SMB Marketing team at Salesforce. A former journalist, he also hosts a podcast on Artificial Intelligence and is researching virtual reality-based wellness therapies.
Learn how Organizational Change Management (OCM) applies to SMBs as they implement CRM systems. This is a significant change for any growing company, and this post examines how to manage the process to set your business up for bigger future returns on investment. Get more tips on how to scale your small business with our ebook featuring insights from a Salesforce startup.