Stephen Hammond
author title GM, Marketing CloudStephen Hammond is the EVP and GM of Marketing Cloud at Salesforce, leading teams to drive innovation for current and future marketing technologies and solutions. He has more than 25 years experience in marketing technology with 20 years in multibillion dollar enterprise software development for real-time digital experience and marketing technologies.
Customer-Driven Relationships: Why They’re Important in Today’s Agent-Driven Era and How to Build Them
Marketing should not be just a single step in your strategy. It needs to be integrated across the customer journey. The result is a truly seamless experience for both your customers and your team.
Learn how you can use next-gen data and AI capabilities to bring your internal teams together and build customer-driven relationships
These new innovations can make you more efficient and effective at using your customer data to deliver advertising campaigns that resonate.
Generative AI is transforming marketing, helping marketers be more efficient. Here’s how this technology can help you focus on innovation instead of getting bogged down with repetitive tasks.