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author name

Tina Katic-Michalos

author title Senior Director, Demand Generation at TaskUs
My Background

With over 10 years of experience in marketing and digital operations, I have orchestrated every kind of marketing and inside sales campaign or tactic. I've owned the execution and strategy of many tools that optimized processes that create efficient workflows enabling people to do their best work. I am always curious and continuously learning through experimentation.

My Expertise

My core competencies include process automation, strategic planning, customer success, and lead-to-revenue automation. I have been awarded numerous awards for my work, including a Pinnacle Marketer Award for spearheading customer-centric processes that significantly eliminate frictions in the buyer's journey and lead to exponential revenue.

When I'm Not Writing ...

I am gardening, running and enjoying life with my family. I am a mom of three boys who keep me busy.

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