Here are ways Slack can help marketers build relationships with partners to deliver powerful B2B marketing campaigns.
Valpak's Director of Marketing Strategy and Operations discusses how the company uses account-based marketing to gain a full account view, bring internal teams together, and personalize messaging for prospects.
Lyft’s account-based marketing (ABM) strategy helped them pivot their business to support essential workers.
See how Valpak, the coupon advertiser, increased sales with a directed “market of one” strategy.
The latest release includes new data and AI capabilities to support your personalization efforts.
Artificial intelligence has real power to help people make the world run better. That’s more important than ever in a crisis.
Can you tell if your ABM strategy’s working? Here are three tips to point you in the right direction.
Find inspiration and hands-on tips for making impactful moments every single day.
Here are four ways that digital marketing technology can help you execute your Account-Based Marketing (ABM) strategy.
Today, we’re launching Pardot Business Units to provide regional teams and sub-brands the tools they need to reach their own segmented audiences. Learn more about how these new features further expand our enterprise-grade marketing automation and personalization) solution.
