Customers know when they want to solve a quick problem in an automated way. However, those goals or customer’s “intent" look very different for a retail company versus an insurance company.
There is a 'digital divide’ in the SMB world. Find out what that is and why SMBs that dive into digitalization are in a better position to thrive in the future.
Salesforce caught up with Erik Brynjolfsson to discuss artificial intelligence's (AI) power to transform business processes and productivity across industries and economies. Read our interview to hear his thoughts on what companies need to do now to create a workforce that can thrive in an AI world, and the risks that come with failing to adapt.
Discover how Mogli Technologies, Proyecto Mirador technicians worked with Salesforce.org to train cookstove technicians in order to reduce installation time and implement effective quality control for 2,000 stove installations a month.
Email marketing is getting more personalized and relevant to individual subscribers. Here are the top email marketing trends we'll be seeing this year, and how you can leverage marketing technology to keep subscribers happy.