CSA built a complete customer engagement solution, fronted by robust B2B Commerce and supported by digital rights management, search, automation, and customer service — cloud-based solutions, most of them from Salesforce.
Most effective B2B commerce programs feature a digital self-service model. And not coincidentally, digital self-service has the potential to align well with your organization’s CRM.
We’ve put together a few takeaways from our study to describe the modern balancing act of B2B and B2C strategies. Check out the article and the infographic for great tactics.
If you're considering switching to a new ecommerce platform, avoid common pitfalls with these best practices to lead you to a faster and smoother migration.
Learn how to grow your software company through self-service commerce that requires little overhead and allows customers to control their account without the assistance of a sales rep.
A 2017 Salesforce study found that 89% of B2B decision makers believe that self-service commerce will play a factor in the growth of their business in the years to come.
Global expansion can bring a wealth of growth opportunities. With new markets come new customers, fresh talent, and diversification opportunities. Here are a few things B2B commerce should consider.
As a manufacturer, the path to improved loyalty and revenue growth begins with B2B digital commerce technology. Find out why and how your organization can retain existing customers and acquire new ones.
B2B Commerce third-party integrations will soon be much easier to implement since B2B Commerce apps and integrations will be a part of the Salesforce AppExchange this summer.