Getting AI right is difficult, but more important than ever. Here's how companies can commit to creating and implementing AI responsibly and ethically.
CRM translates beautifully to contact tracing, largely because its digital tools and automated workflows minimize the time it takes public health officials to contact those who might have been exposed. Here's our experience with the Rhode Island Department of Health.
A crisis can catalyze a much-needed transformation. Here are some core change management principles that can help government leaders manage successfully in this situation and beyond.
Advertisers like L'Oréal are adapting on the fly to unprecedented changes in economics and buyer behaviors, shifting channel preferences, formats, and creative tactics.
Many of us are now responsible for keeping work-from-home environments secure. Here are some important steps you can take to protect yourself, your data, and your work.
Are you a new Salesforce administrator? Are you just starting to customize your org? Or are you a seasoned Salesforce veteran admin, auditing what works and what doesn’t? No matter how you use…
UrbanStems, a digital direct-to-consumer (D2C) brand, is providing their customers and partners with great experiences. Here's how they connect the dots between technology and business teams.
Customer-centric organizations have silos, too. This post explores how businesses can bring the right processes to life, and have clear designations of who’s doing what.