Monica Langley co-wrote Marc Benioff's new book, Trailblazer, and she recalls his process that asked for feedback from 450 trusted colleagues.
The people you hire for your sales team should be natural customer advocates who can guide your prospects to the finish line. Here are three ways to make sure you're choosing the right people.
Read a book by a Dreamforce speaker—they're a who’s who of innovators, mentors, and Trailblazers. Here are the staff’s favorite page turners.
Before you identify the roles and structure of a customer success team, you need to create a culture of customer success. Here's how to do that.
Here are three areas medtech companies should focus on to improve patient lives while still being an effective partner to the healthcare industry.
Land O’Lakes had to evolve their marketing technology and, in turn, the story they told to the world. They did this via the magic of data and intelligent analysis.
Here are the most highly-anticipated features in the Winter '20 release.
Dan Helfrich discusses what business leaders can do to leverage new technologies to help their employees become valued members of the workforce of the future.
Salesforce hosted our second-annual Racial Equality Summit Representation Matters to inspire, empower, and elevate our most underrepresented communities in Tech — Black, Latinx, and Native — and see themselves reflected as Trailblazers on stage. Here are 7 memorable lessons from the event.
At Salesforce, we use our DMP Audience Studio to organize audience data for digital marketing efforts. Before implementing a DMP, we faced a number of common challenges and opportunities. Here's how we dealt with them.
