The B2B relationship between CG companies and traditional retailers still drives the vast majority of CG sales, so solving problems in this relationship will be key to success.
Customers are asking for personalized, relevant experiences, and when retailers listen, it pays off. Here are some recommendations for personalizing the shopping experience using Salesforce.
Here are the latest opportunities for retail and consumer goods companies to put the customer first.
Salesforce’s Inventory Availability Service acts as the glue between the selling — transactional website — and Order Management System, the fulfillment experience.
Here are five ways B2B commerce is solving common challenges in healthcare.
Today retail is about pushing brands to the places consumers spend the most time — on apps, messaging platforms, social media, smart speakers, and marketplaces. Here are our tips on what it takes to extend consumer engagement at the “edge of shopping.”
At Connections, get tactical tools to drive revenue growth, which covers everything from quick tips to boost conversion to long-term growth strategies.
Here are nine statistics about the state of shopping today to inform your customer experience strategy that spans commerce, marketing, and service.
Netherlands-based footwear and accessories manufacturer Omoda relies on Salesforce to stay ahead of changing shopper behavior. Read how a 144-year-old company continues to blaze trails.
