As more companies shift from the ad-driven model to subscriptions, finding ways to not only attract but keep subscribers will be key to success. The data you already have can help.
Automation is playing a bigger role in the media and entertainment industry’s drive to boost productivity. New research from Salesforce and Omdia explores how automation can help you engage with customers and make your teams more efficient.
In times of change, 88% of customers believe trust becomes more important. Here's how you can adapt in ways that keep them at the center of everything you do.
Intelligent automation could be as transformative as cloud computing, and is already helping companies cut costs. We explain what it is and how your business can benefit.