At our recent World Tour in New York City, attendees gathered to hear how AI and customer-facing technologies on one integrated CRM platform gives teams a 360-degree view of their customers.
This holiday season, top retailers also use AI to personalize the customer experience with identity stitching, data signals, and next-best experience recommendations.
A large part of our mission with Health Cloud [and our acquisition of MuleSoft] involves helping the healthcare industry to overcome the challenge of interoperability.
Introducing the Salesforce Essentials Advisor Program. This program helps new and aspiring Admins connect with Salesforce Essentials customers to provide the additional assistance customers need to set up Essentials for their businesses.
Putting a messaging program into action comes with a lot of questions. To get on the right path, consider a five-step roadmap for launching a messaging program.
Resourceful marketers have discovered a number of excellent growth-driving applications for artificial intelligence. Here are a few applications for the technology.
Every experience a customer has with a mobile worker is a direct reflection of their brand. Here's how to ensure field service mobile workers can turn every interaction into a positive engagement.
B2B commerce professionals are undergoing a reinvention — to focus more on digital customer engagement and service along with sales. Against this backdrop, let's look back at 2019 and forward to 2020.