![The Four Secrets To Becoming An Experience-Focused Brand](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/marketing-cloud-thumb-1.png?w=500)
The Four Secrets To Becoming An Experience-Focused Brand
Executives in this new era of marketing ensure a consistent customer experience across the entire business.
![How to Create Powerful Personal Customer Experiences in Real Time](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/powerful-customer-experiences-1.jpg?w=500)
How to Create Powerful Personal Customer Experiences in Real Time
Customers expect powerfully personalized real time brand experiences. And companies can provide this instantaneous engagement if they have the right data.
![Salesforce's Vision for a Customer Data Platform](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/IMG_astro_CDP-3.jpg?w=500)
Salesforce's Vision for a Customer Data Platform
Salesforce is building an enterprise-grade Customer Data Platform (CDP) to reinforce the single view of the customer and to make that view available for analysis.
![How to Create Relevant Experiences by Unifying Data](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/relevant-experiences-thumb-1.jpg?w=500)
How to Create Relevant Experiences by Unifying Data
Today's customers are looking for connected experiences across all interactions with businesses. Unified data is key to delivering relevant customer experiences. Find out how you can start unifying your data to create more relevant experience for your customers.
![How the Indiana Pacers Transformed the Fan Experience With a Digital Marketing Slam Dunk](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/Thumb_Pacers-1.jpg?w=500)
How the Indiana Pacers Transformed the Fan Experience With a Digital Marketing Slam Dunk
After fixing pain points in their email marketing program they created a customer experience that would turn any Pacers fan into a diehard fanatic.
![The Top 10 Moments From Salesforce World Tour 2019 Sydney](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/world-tour-sydney-thumbnail-1.jpg?w=500)
The Top 10 Moments From Salesforce World Tour 2019 Sydney
Want to know what it's like going to a World Tour? More than 12,000 Trailblazers gathered in Sydney to talk about customer success, growing a business, and to give back. Here are our highlights from Salesforce's Sydney World Tour 2019.
![Introducing Quip for Customer 360: Boost Productivity Inside the #1 CRM](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/Quip-Salesforce-thumbnail-1.jpg?w=500)
Introducing Quip for Customer 360: Boost Productivity Inside the #1 CRM
Learn how to embed Quip's collaborative documents, spreadsheets, slides, and chat rooms directly within Salesforce objects and records.
![New Podcast Episode: Today’s State of Marketing with Insights From 4,000+ Marketers Featuring Stephanie Buscemi](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/stephanie-buscemi-thumb-1.jpg?w=501)
New Podcast Episode: Today’s State of Marketing with Insights From 4,000+ Marketers Featuring Stephanie Buscemi
CMO of Salesforce, Stephanie Buscemi dives into the four key takeaways from the Fifth Annual State of Marketing Report and what marketers should think about in 2019.
![Salesforce’s Mobile App Development Platform Recognized in Gartner Peer Insights ‘Voice of the Customer’](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/gartner-peer-insite-1.jpg?w=500)
Salesforce’s Mobile App Development Platform Recognized in Gartner Peer Insights ‘Voice of the Customer’
Salesforce Lightning Platform Mobile celebrates our selection as Gartner Peer Insights ‘Voice of the Customer’ for Mobile App Development Platforms.
![The Future of Marketing in 5 Stats](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/five-mktg-stats-1.jpg?w=500)
The Future of Marketing in 5 Stats
The future of marketing lies in a radical change where marketing owns all experiences, from the first touch, through the sales, product, support, and advocacy experience.