Customer Relationships

If your SMB is thinking big growth, analyze this data to attract and retain the right customers and make them happy with every click.

Marketing guru Seth Godin and Salesforce vice president and global innovation evangelist Brian Solis offer their take on how to build customer trust.

To make the sale, your prospect has to see the value outweighs the risk. Here are the most common customer objections – and the most common solutions – to help sales teams in any field.

Six new order management trends are shaping shopping in the future. Stay current to keep deliveries accurate and on-time, keep customers happy, and position your company for growth.

Hear from leaders at PwC on how important trust is to their organization and how they go about building it with employees and customers.

To be truly customer-centric, you have to know your customer's preferences and the context in which they engage with your organization.

In 1886, Carl Benz introduced the first automobile. Today, innovation at Mercedes-Benz looks different. Learn how Mercedes innovates around customers.

What is customer relationship management, and what can it do for you? Here's everything you need to know.

Businesses looking to capitalize on the latest crypto and Web3 trend need a thoughtful and measured approach.

Feedback takes on new value when you connect it to customer data and artificial intelligence.