ROX can help you untangle acronyms from CES to CLTV, and quickly calculate valuable metrics that track growth. Marketers from any organization need this cheat sheet of data points to help understand and broaden their digital brand.
This is how one woman took a stand for equality and influenced an entire organization
Getting leaders to consistently use data for decisions is difficult. Instilling a robust data culture across teams is even harder. Here’s how to make it happen.
Learn how to connect data and insights to enhance relationships with customers and build an organization around CX.
We’re collecting more data than ever. But only humans can make correlations and ask questions that result in better conclusions.
IT leaders better protect people — and their own company — when they unify against cyber threats.
Consumers are more wary of sharing their personal data. Brands need to be transparent with their data use, and offer their shoppers access to real value and control to win their trust. Here’s how the rules have changed.
Richard Branson follows his gut. Oprah Winfrey heeds that “still, small voice.” Should business deciders follow their instinct or trust the data?
There’s a huge price tag to inequity that we’re not discussing. Here’s why we should be using data to relieve its economic impact on us all.
