ECommerce

Netherlands-based footwear and accessories manufacturer Omoda relies on Salesforce to stay ahead of changing shopper behavior. Read how a 144-year-old company continues to blaze trails.

We've all had frustrating experiences while purchasing things online, but that doesn't have to happen to your shoppers. Get ahead of abandoned carts. Here are four crucial insights that drive conversion.

Digital transformation is here to stay, and consumers’ shopping habits are a moving target. Here are five digital retail trends to know about before you head off to Shoptalk this year.

Ecommerce growth is driven by many different factors. Here are some growth drivers that you might not have thought of.

Businesses in all sectors are increasingly hiring Chief Growth Officers (CGOs) to helm expansion and growth initiatives. While there currently aren't many CGOs in retail yet, here's what retailers can do to boost their ecommerce.

Check out this interview with Salesforce SVP of Retail and Consumer Goods, John Strain. We sat down with John to learn more about what makes him tick and what he has in store for Salesforce.

Customer experience has become the deciding factor that determines whether or not a customer will do business with a company. Small businesses can capitalize on this new standard by putting customer success at the center of their business. Here are five ways to get started.

Growth is a top priority for many retailers, but is there a proven formula for growth that applies to every ecommerce enterprise? Yes, there is a data-driven approach that all retailers can use. Read the post to learn more.

New data from the Shopper-First Retailing report reveals how Millennials and Gen Z, Gen X, and Boomers have distinct shopping preferences. We examined a survey of 6,000 people worldwide to bring you this blueprint to retail and ecommerce success among every generation.

Check out these 4 ways to use social media for customer acquisition. Good news is today’s marketers can now use audience data to identify the customers they want to acquire with precision, and then use a strategic mix of social media platforms to engage them directly with personalized and relevant content.