See how adidas uses personalized email marketing to help millions of global customers receive content and offers that match their interests.
Tips and takeaways for retail marketers on how Marketing Cloud tools can help them engage customers and maximize their resources during the holiday email marketing, high-peak season.
A “hiring freeze” shouldn't imply hitting the pause button on all things related to recruiting.
This post is from Martin Kihn, SVP Strategy, Salesforce Marketing Cloud. It’s part of our Moment Makers series, which takes a deep dive into how marketers use technology to build data-driven customer experiences…
We asked 10 Trailblazers to provide tips on designing an email strategy to optimize the messages being sent to inboxes around the world.
Building your first customer journey can seem like a daunting task — but don’t fret. Here are five steps to make your first one successful and engaging for customers.
All email campaigns deserve an occasional update. What better time than now to give your emails a much-needed makeover?
Transactional messaging is an incredible tool for sending the most important messages while also increasing customer engagement. Here are three tips for combining your promotional and transactional messaging.
At a basic level, your first-party data powers simple yet important personalization for better customer experience. Here's how to use it with AI to power your email campaigns.
