By incorporating AI into your processes, you can not only acquire new customers faster, but make the experience better for your current ones. It’s all about efficiency.
It's hard to maintain data that’s accessible, comprehensive, timely, and – above all – accurate in your CRM. Yet, clean data is essential to a robust sales program.
PayPal has spent several years advancing its product innovation and partnerships to better serve its customers. Here are six ways they use data to put customers first.