Generative AI is transforming marketing, helping marketers be more efficient. Here’s how this technology can help you focus on innovation instead of getting bogged down with repetitive tasks.
What is Customer Relationship Management (CRM) technology? And what can it do for your business? Here’s what you need to know.
Here are four tips for keeping customer relationships strong when you're not meeting in person.
‘Jobs to be Done’ is used for product innovation, but it can guide your company to provide better customer service to your teams.
We asked our Marketing Trailblazer community to write about lessons they’ve learned over the years. We hope they inspire you, too!
With many companies continuing to offer flexible work locations, the impact of hybrid and remote workers has become a key part of measuring a company’s emissions.
Here's how better employee upskilling can help you get more out of the teams you still have, while keeping your customers at the center of everything you do.
When you can't find the talent you need, how do you stay competitive? Automation can help — not by replacing people, but by upping your existing team's productivity.
The priorities for the C-suite are changing. Here’s what is most important to company leadership in tumultuous times.
