Coupon codes can unlock hidden customer insights you can use to refine campaigns. Are you extracting the data from redemption reports and using it to improve personalization and customer journey efforts?
Tailored engagements across your channels will foster lasting relationships — a gift that stands the test of time. Here's how to connect with shoppers everywhere.
D2C channels offer unprecedented access to ownable consumer data. Here's how to get started in building a direct-to-customer ecommerce site.
Retailers are already in the full swing of the holiday season. Let’s break down the top three retail trends we'll see this season.
To capture the attention of consumers, companies need to not only understand consumer demographics but also their preferences and the reasons behind them.
This article focuses on site search and is the latest installment in a tutorial series that breaks down everything retailers need to do for a successful 2019 holiday shopping season.
Consider every holiday leading up to Thanksgiving as an opportunity to test out new ideas and capture insights. Learn how.
Be an informed buyer. You are stepping into a framework with amazing capabilities out of the box and limitless possibilities when you consider additional applications. Watch the free demo videos the Salesforce.org website…
Earlier this year, Danielle Cass and I ran a workshop with 23 ethical AI practitioners from 15 organizations and shared out insights of what they are doing that has been successful and the…
In the new future of retailing, both the customer and retailer win when they use a combination of the Salesforce Customer 360 platform, Einstein, and IBM AI-powered Watson Supply Chain solutions.
