Insurance

Salesforce Blockchain is powered by Lightning so customers can declaratively build and maintain blockchain apps, networks, and flows that are directly connected to customer records within Salesforce.

How can insurers create better customer experiences for their members? Find out how Blue Cross Blue Shield of Michigan is enhancing and personalizing customer touchpoints.

Banks and insurers must partner with firms who can assist them to undergo the customer-driven digital transformation needed to achieve growth drivers.

Customers know when they want to solve a quick problem in an automated way. However, those goals or customer’s “intent" look very different for a retail company versus an insurance company.

The importance of digital connectivity continues to grow in the banking industry. Here are three predictions that will shape banks’ digital transformations this year.

Read how USAA made a culture shift to put member experiences at the center of everything they do. The result is USAA now offers omnichannel services to their insurance policyholders to gain efficiencies and increase loyalty.

At Salesforce, we believe that the business of business is to make the world a better place. This higher purpose is best expressed in our drive to establish Equality for All, which means working together to create a world where everyone has equal rights, equal pay for equal work, equal access to