How do you win the loyalty of two million customers in the country of Georgia? Well-honed personalized messaging that adds value. The bank’s Chief Marketing Office explains.
Alert them, convert them, and keep giving your business customers the positive purchasing experience they expect. Learn how to attract new clients and guide existing customers toward the B2B digital storefront of your customers’ dreams.
Valpak's Director of Marketing Strategy and Operations discusses how the company uses account-based marketing to gain a full account view, bring internal teams together, and personalize messaging for prospects.
Furniture retailer Ethan Allen’s CMO shares how they create bespoke customer experiences that anticipate a customer’s needs – and how you can create them, too.
What does it look like to market, sell, and engage your audience from anywhere? Our latest customer stories featuring Sonos, e.l.f. Cosmetics, and Spalding show how to get more from digital.
We asked over 1,000 marketing decision makers in seven countries for their current priorities, projects, and objectives. See how your marketing plan measures up.