Pro sports teams are using AI, personalization, and journey optimization to connect with fans and stay ahead of the competition. Here’s what that means for the rest of us.
Learn how to create a strong partnership between two critical business teams to drive results.
They’re global and super tech savvy. But that’s not all. We spoke with two leading researchers about the nuances of connecting with this new generation.
When you understand the basics of lead generation, you'll turn interest into conversions. Here's what you need to know.
Customers want more personalized, relevant messages from brands. Here's how a strong email segmentation strategy can make that happen.
We asked marketers in the Trailblazer Community for their predictions on generative AI in email marketing, how they plan to use it, and more.
Great marketing comes from strong data, targeting, content, and workflows. AI makes them easier to create, maintain, and scale. Here’s how.
What can a customer data platform do for your brand? Learn how it can bring you closer to your customers — with help from AI.
Email is still the most important marketing asset small businesses have. Here’s how to make the most of it.
