Exceptional customer service is crucial for media and entertainment companies to maintain an edge in an increasingly competitive market. Consumer choice is virtually endless, and jumping from provider to provider is easier than…
Pro sports teams are using AI, personalization, and journey optimization to connect with fans and stay ahead of the competition. Here’s what that means for the rest of us.
They’re global and super tech savvy. But that’s not all. We spoke with two leading researchers about the nuances of connecting with this new generation.