Personalization

Shoppers have increasingly sophisticated tastes and diverse requests for their grocery stores. Get them the foods they crave in the ways that work best for their lifestyle.

Applying technology for mortgage lending solutions that deepen relationships.

Digital customer experience (CX) technology helps PetSmart put pet parents at the center of every brand transaction. Here’s what your business can learn from its data-driven methods.

We hear about empathy in marketing, but what does it really mean? And how can it be done well at scale?

Meet customer and employee expectations by connecting your voice channel to your CRM with any of our telephony partners.

Here’s why you need more than a basic B2B commerce website to build revenue and get (and keep) new customers.

Imagine you walked up to your best friend one day and said, “Hi, it’s great to meet you! What’s your name?” While discussing digital advertising myths, that scenario was posed to me by…

What do communication preferences look like by a generation? If CSPs want to count Gen Z as their customer, this is how to reach out and keep them happy.

Gap Inc.’s chief digital and technology officer explains how retail personalization got 3.5 million loyalty subscribers in 60 days.

Public health agencies and healthcare providers can repurpose the healthcare technology developed during the pandemic to streamline their processes and workflows.