Using AI, Einstein Analytics can crunch millions of data points, surface predictions and recommend actions, and provide contextual details. But how do you start?
The importance of digital connectivity continues to grow in the banking industry. Here are three predictions that will shape banks’ digital transformations this year.
Even though the holiday season is over, retailers are gearing up for the next big trends. Here are the five top trends for 2019 and how retailers can prepare for them.
New year, new resolutions, new technologies! We talked with our product leaders, marketers and visionaries to predict what the future holds for CRM and beyond.
Salesforce, with research partner Publicis.Sapient, examined retail’s new rules.
The ‘add-to-cart’ page is used by consumers as a tool for price comparisons, a shopping list or wishlist, a place to refine their product selections, and ultimately to make a purchase. It’s also one of the biggest chokepoints in conversion; these best practices can help compel shoppers to click the Checkout box.
Most retailers are focused, rightly so, on improving cart abandonment rates. But it’s equally important to understand what happens earlier in the process, when more than one quarter of shoppers abandon a site during the checkout process.
